#IPW2022: U.S. Virgin Islands Department of Tourism (Visit USVI)

 U.S. VIRGIN ISLANDS BRAND STANDS PROMINENT AT U.S. TRAVEL ASSOCIATION’S IPW 2022 CONFERENCE

The USVI Department of Tourism reengages international market.

 

USVI Commissioner of Tourism
Joseph Boschulte (center)
is pictured
with Brad Dean
from Discover Puerto Rico (left)
 and Don Welsh,
President and CEO of
Destinations International (right).

The U.S. Virgin Islands Department of Tourism aggressively promoted the Territory’s Open Door’s policy during the U.S. Travel Association's IPW 2022 Conference in Orlando, Florida June 4-8, 2022, to international buyers, wholesalers and travel specialists.

 

The USVI footprint, as a major sponsor, remained visible throughout the entire conference showcasing the islands as a marquis Caribbean destination, which stands ready for international business. Branded activations included USVI imagery in the conference’s app and across the show’s entrance and floor, the USVI logo was prominently positioned in all programs and IPW branded signage. The department showcased the territory’s rich culture through live performances at three major events with local dancers, Mocko Jumbies, and a steel pan drummer. Key events included - USVI Media Marketplace, which included a ribbon-cutting ceremony and a reception with USVI inspired dishes. At the reception, Commissioner Joseph Boschulte gave brief remarks and warmly introduced Chris Thompson, the CEO of Brand USA.