BRAND USA TOUTS STRENGTH OF INTERNATIONAL INBOUND TRAVEL INDUSTRY, PREPARES FOR NEW LEADERSHIP IN JULY 2024
Chris Thompson, president & CEO of Brand USA, the nation’s destination marketing organization and premier sponsor of U.S. Travel Association’s IPW 2024, delivered his final press conference after over a decade of service. As the U.S. international inbound travel industry continues to demonstrate remarkable resilience, Brand USA is poised to further elevate the United States’ position as a premier travel destination.
“There is a clear resurgence in travel enthusiasm with the United States continuing to lead the world in long-haul travel arrivals,” said Thompson. “And while retiring is bittersweet for me personally, the industry is strong, and Brand USA is well positioned which gives me the confidence to step aside.”
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