T U.S. TRAVEL'S IPW, LEADERS SAY GOVERNMENT MUST INCREASE FOCUS TO ACHIEVE TRAVEL GROWTH
Travel's IPW – the largest generator of international inbound travel to the United States – Association President and CEO Geoff Freeman shared a vision to make travel a national priority, solve barriers to visitation growth, and become the most-visited nation in the world.
“It should be our national goal to be nothing short of number one in terms of visitor arrivals, visitor spend and visitor experience,” Freeman said. “But our ambitions are constrained by excessively long wait times for visitor visas, often-lengthy waits at customs, and an air traffic control system that is challenged to meet demand. Achieving travel growth will require a sustained focus by government and industry to address frictions and improve the process for travelers.”
